Initiated by Lazy Oaf, the concept of Pimp My Pump is pretty straightforward: The girls at Lazy Oaf approached a host of illustrators whose work they admire and asked them to customise a pair of plain pumps. Simple - and the results are invariable jolly, bright, colourful, one-off artworks by the likes of Al Heighton, Kate Moross, Ian Stevenson, Kate Sutton, Peskimo, Super Super - and many more contributors. We’ve had a look at some of the pumps and have picked out some of our favourites. 
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